Shorten your sales cycle by transforming your website into a powerful sales asset that lets prospects make decisions fast.
“George quickly filled our sales pipeline when we launched our new product.”
Chris SloanCEOReollaThe business case, ready to forward
One page your champion can send to finance, IT and their boss.
ToFinance, IT, Operations
SubjectWhy I think we should switch
Inside the business case
What waiting is costing you
How we got $149,760
12 reps × 4 hours a week48 hours
× $60 an hour$2,880 a week
× 52 weeks$149,760 a year
Your security review, already filled in
Also in the security pack
Buyers come to your website looking for answers about product, pricing, and fit. An empty website leaves them guessing.
The person who loved your demo is responsible for selling you to their team. With nothing to show, your pitch gets retold badly.
When your website doesn’t give them a reason to act now, your pitch loses urgency and deals get politely put off.
Meanwhile, your reps answer the same objections on every call when your website could speak for them 24/7.
The Solution:
Buyers do more research than ever before deciding, and most of that research happens off the call. You can’t always be in the room with them. You can’t be there when they compare you to a dozen competitors. But your website can. I’ll rebuild your website into a sales machine from your sales objections, past proposals, and product docs. Every stakeholder finds the answers they’re looking for to move the deal forward.
See the work“George was fantastic to work with! Responsive, professional, and a great designer.”
B2B websites built around the questions buyers ask before they buy.
Reolla was launching a feature-packed phone system into a crowded market, with buyers from small offices to hospitals. I built a 50-page website that shows every buyer what Reolla does for them.
For over a decade, Heritage’s website barely brought in a lead. In 90 days I rebuilt it around what they do and who they do it for, and it started bringing in revenue.
It takes one call to start and about an hour a week from you. The core site goes live around day 60, the full build is done by day 90, and then we keep adding to it.
This isn’t a sales pitch. I’ll look at your website and your pipeline, walk you through my whole playbook, and you decide if it fits. If it does, onboarding takes a day or two.
I gather your sales calls, proposals, product docs and the objections your reps hear most. Then I map out what goes on the site and set up a simple way to keep it current.
I write, design and build the site while you give quick feedback. It goes live with the answers your buyers need, in the words your best rep would use.
We finish the full build. Then we add pages every month from new calls, product launches and changes in your business. Not on a monthly plan? I’ll still call every quarter to review how it’s doing and make small fixes for free.
Book your free strategy callGot a deal that’s stuck? Tell me what that buyer is worried about. In 3-4 days I’ll build five pages that answer them directly and give them a reason to move. It’s a small taste of what the full system can do for your whole pipeline.
I’ve designed websites for 10 years and helped more than 50 businesses launch theirs. I work from Pennsylvania, and I do the strategy, writing, design and development myself. You get my phone number and my email, not an account manager.
I also teach. My YouTube channel, DesignSpo, has over 60,000 subscribers. I run a community where designers learn the fundamentals of great design, and I’ve spoken about web design in the US and Australia. Teaching means I have to explain every decision clearly, and your website needs to do exactly that for your buyers.
Bring one stuck deal. I’ll show you what I’d build for it.
About an hour a week. Expect a few hours up front to gather product info, your existing sales materials and the objections you hear most. It’s my job to turn those raw materials into a sales-driven website that closes deals on autopilot. After that I need quick feedback by email or phone. The faster you reply, the faster we launch.
The full website starts at $20,000. That covers content strategy, writing, design, development and launch. Ongoing content is $3,000 a month. Emergency pages are $3,000 for five, credited toward the website if we keep going. Final pricing depends on scope, your timeline and the value I think I can bring. If now isn’t the right time, no problem. Stay in touch.
Most sites go live in about 60 days, and the full build wraps up around day 90. The biggest factor is how quickly we gather your sales materials. Teams that move fast launch sooner.
Yes. I never hand off the strategy, writing, design or development. You can reach me by phone or email whenever you have a question.
Yes. A new product needs explaining more than anything. Launch with the pages buyers need to understand it, and your team starts day one with answers ready.
Yes, often even better. IT firms, law firms, consultants and accountants sell something buyers can’t see, and most competitors never explain it well. It’s like having the only real website in your niche while everyone else hands out brochures.
Yes. Everything on the site is yours, during our work together and after. I cover hosting with 99.9% uptime, a content delivery network and the CMS, or you can bring your own tools.
Today. Book a free strategy call and I’ll walk you through my whole playbook. If we’re a good fit, we schedule onboarding and get to work.
“The website George developed really helped us build credibility! We’ve actually closed deals by using it to show our reputation.”
Pick a time and answer a few quick questions about your business. Calls run about 30 minutes, and I always keep extra time open in case your situation needs it. You’ll see my whole playbook applied to your business, and you’ll leave with a plan whether we work together or not.
Book Your Free Strategy Call TodayBefore our call
A few quick questions
